See what a slow reply is costing you.
Every call that rings out and every web form that sits unread is a homeowner Googling the next shop. Move the sliders to see the extra booked jobs a 60-second reply would win back, then we’ll go catch it for you.
That last slider is the extra percentage points of close rate you win by replying to every inbound in under a minute. Set low on purpose: the widely cited InsideSales / HBR benchmark is roughly 21× more likely to qualify a lead if contacted inside 5 minutes vs 30, so a single-digit close-rate bump is a floor, not a stretch.
- Per month
- $26,000
- Extra jobs / mo
- 4
Behind the number
You book about 17.5 jobs a month today. Replying to every inbound inside a minute lifts that to 21.5 — that’s the number above.
Want this in writing, for your company?
We’ll send you a personalized Speed-to-Lead Scorecard: the number above broken down, what it would take to hit sub-60-second reply for real, and the other booked jobs most HVAC shops are leaking (unchased estimates, missed calls, dormant customers).
What this number means
The figure above is built entirely from your own inputs and is deliberately conservative. The widely cited InsideSales / HBR benchmark is roughly 21× more likely to qualify a lead if contacted inside 5 minutes vs 30, so the default close-rate lift sits well underneath that.
Add the quotes already sitting in your CRM from the last year, plus the dormant customers, and the real number is almost always bigger than the headline. We start with speed-to-lead because it’s the fastest money to recover.
Want us to catch it for you?
We become your speed-to-lead team and answer every inbound inside a minute, in your name. A free 20-minute Speed-to-Lead Audit shows you your number first.